How it works.Five parts.
Five parts, each of which already exists and is running in the original location.
- 01
A single service line
Three films on three vehicles. Color-change vinyl, protection film and conform chrome, on Model 3, Model Y and Cybertruck. A new installer learns a narrow set of panels repeatedly instead of a different vehicle every day, which is how the work gets good faster.
- 02
Fixed, published prices
The standard job has one price and it is on the website. That removes the estimating step, the negotiation, and the follow-up cycle that consumes most of a small shop’s admin time.
- 03
Deposit-first booking
A customer reserves with a payment link. Material is ordered against a paid deposit rather than against a hope, and the location does not carry inventory risk for a project that has not committed.
- 04
Inbound demand
The customer-facing website, the market pages, the project gallery and the assistant already exist and already rank. A location plugs into that rather than starting a marketing effort from nothing.
- 05
A documented method
How a car is received, photographed, prepared, wrapped, checked and handed back is written down, not carried in one person’s head. That is the part that makes a second location possible at all.
There is one location, so there is nothing to route between yet. Lead routing is described because it is how the system is intended to work, not because it is running.
Technology and systems
The systems are not a promise — they are running the original location now. A second location uses the same ones.
The systems, one by one
Booking and deposits
Fixed-amount payment links tied to specific services, so a customer cannot be charged the wrong figure for the job they booked.
Project ledger
Deposit, balance and status per project, with a customer-facing page showing exactly what has been paid and what has not.
Lead capture
Inquiries from the website land in one place with the vehicle, service and market attached.
The customer assistant
An on-site assistant that answers the questions customers actually ask, from a written knowledge base rather than invention.
Content management
Market pages, project galleries, guides and pricing are data rather than hand-built pages, so a new location is a record rather than a rebuild.
Standards documentation
The operating method, kept in one place and versioned, so every location is working from the same current copy.
Training and onboarding
The training program is being built from the method the original shop already runs. Its structure is set; its length depends on where an operator is starting from.
What the training covers
Installation
Surface preparation, panel sequencing, knifeless cutting, edge tucking, post-heating and the recovery techniques for when a panel goes wrong. Taught on real vehicles, not on flat practice boards.
Materials
What each film is for, where each one fails, what the manufacturers actually warrant, and how to tell a customer honestly what their car will look like.
Vehicle intake
Condition documentation, photographing a car properly on arrival, and the conversation about pre-existing paint problems that has to happen before film goes on.
Running the shop
Scheduling, deposits and balances, ordering material against a booked project, and handling the situations that go sideways.
Standards and inspection
The checks a car passes before it is handed back, and what to do when it does not pass one.
Training content, duration, location and any associated costs will be specified in the Franchise Disclosure Document.
The full curriculum, by track
Technical
- Vehicle wrapping
- Installation standards
- Materials
- Tools
- Vehicle preparation
- Quality control
Business
- Sales
- Customer service
- Scheduling
- Pricing
- Payments
- Inventory
- Staffing
- Local marketing
- Financial management
Operations
- Opening and closing
- Vehicle intake
- Job management
- Warranty
- Customer delivery
20 modules across three tracks.
Operational support
What operational support means, item by item
Technical help on live jobs
A difficult panel, an unexpected paint condition, a film behaving badly — someone who has seen it, reachable while the car is still in the bay.
Supplier relationships
Established accounts with the film distributors, so a new location is not negotiating supply from a standing start.
Method updates
When a technique improves, or a manufacturer changes a specification, it reaches every location rather than staying in one shop.
Escalation
A path for the jobs that go wrong, so an operator is not deciding alone how to handle an unhappy customer with a wrapped car.
Marketing support
What marketing support means, item by item
A market page on this sitePlanned — does not exist yet
Each location gets a page on the main website rather than a separate site of its own, so the search authority is shared instead of split.
Lead routingPlanned — does not exist yet
Inquiries from a location’s market reach that location.
Photography standardsRunning today
How to shoot completed work so it is usable, consistent, and honest about what it shows.
Brand assetsRunning today
Logo, color, type and templates, with rules about what may and may not be changed.
Any advertising fund, marketing contribution or local spend requirement is a material term and will be described in the Franchise Disclosure Document. None is being described here.
From one studio to a national network
What would be replicated is not a shop. It is an operating system: the eight things that make a second location produce the same result as the first, in order, because each one depends on the one before it.
The eight things that get replicated, in order
- Brand — One name, one identity, one way of speaking. Fixed, and not adjustable per location.
- Training — TeslaWrapper procedures on top of installation experience the operator already has.
- Materials — Approved films only, from approved sources, traceable to a product and a lot.
- Installation standards — The written method, and the evaluation categories every installer is measured against.
- Customer experience — The same chain from inquiry to follow-up, in the same order, at every location.
- Documentation — Before, during and after on every vehicle. The evidence that the standard was actually held.
- Warranty — The same terms and the same handling, whichever location did the work.
- Technology — The systems that carry all of the above between locations rather than in one person’s head.
Six of these exist today at one studio; the network-wide versions of routing, the dashboard, the vendor network and warranty administration do not, and are marked accordingly wherever they are described.
Running today, and planned
Every item on this page is marked either “Running today” — meaning it is in use at the one studio that exists — or “Planned”, meaning it is intended and not built. Nothing marked planned can be used by anyone today, and none of it is a commitment about when it will exist.
Where customers come from
The intent is that TeslaWrapper generates customers and locations do the work, rather than every franchisee starting a marketing effort from nothing.
Each part, marked running today or planned
A national website that already ranksRunning today
The customer site, the model and color pages, the project gallery and the assistant exist and produce inquiries today.
One place inquiries landRunning today
Vehicle, service and market captured together rather than scattered across inboxes.
Routing by territory, capacity and capabilityPlanned — does not exist yet
Sending each inquiry to the approved location that covers the area, has the calendar space and does that kind of work.
A market page per location on this sitePlanned — does not exist yet
Each location on the main site rather than a site of its own, so search authority is shared instead of split.
There is one location, so there is nothing to route between yet. Lead routing is described because it is how the system is intended to work, not because it is running.
National marketing
A location is intended to benefit from the national brand rather than advertise alone. Some of this exists; the centralized parts do not.
Each channel, marked running today or planned
SearchRunning today
The site’s existing search footprint: model pages, color pages, market pages and guides.
SocialRunning today
Brand accounts and the photographic standards that feed them.
Centralized paid advertisingPlanned — does not exist yet
Campaigns bought nationally rather than by each location separately.
Tesla and model-specific landing pages per marketPlanned — does not exist yet
Model and market combined, so a location inherits pages rather than writing them.
National partnershipsPlanned — does not exist yet
Relationships negotiated once for the whole network.
A referral network across locationsPlanned — does not exist yet
A customer in one market referred to the location that covers theirs.
One system, not forty spreadsheetsPlanned — does not exist yet
The intent is a single franchisee dashboard covering the whole chain, so that every location is measured the same way and nobody is inventing their own bookkeeping.
- Leads
- Quotes
- Deposits
- Vehicles
- Jobs
- Quality control
- Warranty
- Revenue
This dashboard does not exist. There is nothing to log into, no demo of it, and no date for it. The pieces it would be built from — booking, deposits, the project ledger, lead capture and the documentation — are running at the studio today, which is a different claim and is marked as such.
Warranty administration
The intent is that registration and claims are handled the same way nationally, so a customer gets the same experience whichever location did the work.
Each part, marked running today or planned
Registration at deliveryRunning today
The installation record, the material and the lot captured at handover.
Standardized claims handlingPlanned — does not exist yet
One process for how a claim is received, documented, authorized and closed.
A national warranty recordPlanned — does not exist yet
Claims visible across the network rather than sitting in one location’s files.
The customer promise is unchanged by any of this: 6 months on our workmanship, and the film itself warranted by 3M or Avery Dennison on their terms rather than ours. Standardizing administration does not lengthen a warranty, and nothing here offers a longer one.
Approved vendor network
Preferred suppliers for the things a location has to buy, so a new operator is not negotiating supply from a standing start.
The categories, and each part marked running today or planned
Vinyl and film · Tools · Lighting · Installation equipment · Shop supplies · Signage · Apparel
Film distributor accountsRunning today
Established accounts with the distributors we buy from today.
A published approved-vendor listPlanned — does not exist yet
Named suppliers per category, maintained centrally.
Nationally negotiated pricingPlanned — does not exist yet
Buying power across locations, negotiated once.
No national pricing has been negotiated and no vendor has agreed network terms. With one location there is no buying power to negotiate with, and claiming otherwise to someone evaluating an investment would be exactly the wrong place to exaggerate.
This information is not an offer to sell, or the solicitation of an offer to buy, a franchise. A franchise may only be offered by a Franchise Disclosure Document, and in registration states only after filing. No financial performance representation is made anywhere on this site.
